SuperTales, Inc., a company started by movie, technology, and videogame industry veterans, has released MashFXTM and what it believes is the first App that allows users to integrate real time Hollywoodstyle visual effects and 3D characters in videos taken on smartphones and tablets.
MashFX allows smartphone users to create visual effects just like a Hollywood director can but without the big movie budget.
MashFX is currently available for free in the Apple App Store found here:https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=696864790&mt=8
"With our new MashFX App any person with a compatible smartphone or tablet can bring their imagination to life by inserting into video in real time 3D characters and visual effects and seconds later sharing the results with friends across the globe – this isHollywood magic for the masses," said CEO, Euan Macdonald.
"We wanted to make Hollywood style visual effects available to a large population of smartphone users across the globe to democratize the movie making process. Our first step in that effort was to release the MashFX App for free and watch how people use it and to evolve it so one day people will be making beautiful and creative movies with nothing more than a device that fits in your pocket," said co-founder and Director, Ira P. Rothken.