Corporate Innovation in the Fifth Era
LESSONS FROM ALPHABET/GOOGLE, AMAZON, APPLE, FACEBOOK AND MICROSOFT
Introduction to the disruptive innovations that are changing the world around us
Understanding of how the most innovative companies are building enormous economic value by tapping into these innovations
Deep insights into the new corporate innovation approach that is needed to do so
Next steps for beginning to move your company toward this new approach
Over the last 30 years a host of new technologies have begun to change every industry driving us into a new era of human existence. The companies who have been most able to tap into these new innovations have become the most highly valued companies in the world. They have created a new approach to corporate innovation. In Corporate Innovation in the Fifth Era, Silicon Valley Insiders Matthew C. Le Merle and Alison Davis share the lessons they have learned from two decades of interaction with Alphabet/Google, Amazon, Apple, Facebook and Microsoft, as well as other leading companies. The best-selling authors describe this new approach so every company can be ready as we enter the Fifth Era.